Peter Symms, Author at Zanzi Digital

Google Ad Extensions – give people more reasons to click on your Ads

By Peter Symms|2019-04-18T12:29:31+00:00April 15th, 2019|Ecommerce, PPC|

Google Ad Extensions are an added extra that can be applied to your Ads. Like adding cheese and bacon [...]

By Peter Symms|2019-03-20T12:15:51+00:00March 20th, 2019|Analytics and tracking, Ecommerce|

What is the Search Query Report? Ever wanted to know what a person who visited your site actually searched [...]

By Peter Symms|2019-02-19T10:21:55+00:00February 18th, 2019|Digital marketing, SEO|

What is Google My Business? Google My Business (GMB) has been around for a long time in one form [...]

By Peter Symms|2019-01-24T14:37:07+00:00January 24th, 2019|Ecommerce, PPC|

It can take a lot of time and effort to get the best results from paid search. But when [...]

By Peter Symms|2019-03-27T14:31:48+00:00November 2nd, 2016|Conferences & events, News|

“Your time is valuable and precious so learn how to focus on the priority tasks with some basic but [...]

By Peter Symms|2016-07-06T14:51:55+00:00June 28th, 2016|News, PPC|

AdWords specialist Peter Symms gives us an insight into his monthly routine. […]

On 17th May I taught a course on Google Analytics on behalf of Adhere Training who provide one day training courses on [...]

By Peter Symms|2015-11-02T15:20:04+00:00October 19th, 2015|PPC|

Week 1, time for monthly reporting At the start of each month it’s time to report on the previous [...]

By Peter Symms|2015-10-19T06:45:57+00:00October 16th, 2015|Conferences & events, Ecommerce|

I recently attended the Annual Ecommerce Expo at the London Olympia. Being my first time, I had no idea [...]